In recent times, social media has gained a lot of popularity and that’s the reason that it has now become an important part of everyone’s life. That’s the reason that each and every company should have a social media policy for employees. By sharing social media guidelines for employees, a company can clearly state what is expected of employees while using social media as it can have an effect on the company.
Examples of Company Social Media Policy for Employees
Understanding Social Media
There different types of online communications that feature under social media like private chats, blogs, YouTube, forums etc. A company should define that is considered as social networking and social media by the company because each company and each person can have a different perceptional about social media.
Using Social Media at Work
It is very important for a company to communicate social media policy guide to their employees. This is helpful in knowing employees whether they can use their social media during working hours and to what extent. A company must not forget that it is important for employees to connect with their customers and social media plays a significant role in it. Therefore, a personal social media policy for employees is must to bring clarity on this front.
Check this: Social Media Code of Conduct Use in the Office
While using social media, maintaining confidentiality is of extreme importance and that’s what social media policy for employees in India and in other countries must define. There has to be a clear discretion between what information is appropriate to post on social media platforms and what is not or else it will make the world of social media extremely complicated as well damaging for the company.
Using real identities and names on social media is another important thing a company must focus in its social media policy template. This is so because it brings much needed clarity and transparency in the working which helps a company and its employees gain more credibility amongst the customers.
Using Content Responsibly
Always mention in your social media policy examples for nonprofits or profit based organization that just sharing any image available is not right. Mentioning the source or giving credits is very important while using content or images from other sources.
Follow Social Etiquettes
Building relationships is the idea behind social media presence and while doing so, social etiquettes must be followed. A company’s social media policy must always define these etiquettes that must never me missed on.
While drafting social media policy 2021, keep these points in mind so that you do not miss on anything important that must be a part of your policy to avoid any complications later on.
In recent times, social media has become an inseparable part of our lives and therefore, has influenced our lives in so many ways. That’s the reason that many companies have come up with use of social media in the workplace. In order to control and define the rules conduct for social media use in the office, companies have rolled out social media policy for employees that gives them complete clarity about using this platform while at work.
In this post, we have come up with social media use in the office code of conduct. We have drafted the policy for using social media in the workplace.
Creating Personal Accounts
- Be very clear whether you will be using your personal account for personal, professional or both kind of use.
- You are free to have a personal social media account that will be entirely person with no mention of the company name. In this case, you can use your account as you like.
- Always keep in mind following the code of conduct while using social media, even when you are using your personal account for posting personal content.
Creating Professional Accounts
- If you choose to use social media account that links with the company, you must abide by the rule.
- Mention your role at the company in your biography but also make it clear that it is not a corporate channel but an individual channel.
- Do not include the name of the company in the name of your profile.
- Do not use the name of the company in your avatar.
- You are not allowed to share the client confidential content.
Responsibility of Content
- Whatever you are going to post on social media, you will be responsible for your words.
- Speak as an individual.
- Be transparent in giving your name
- Your conduct should be in synch with the business ethics of the company.
- Keep a respectful tone.
- Do not behave in a manner that is not acceptable at the workplace.
- Do not share any information online that you are not going to be sharing with clients or competitors.
- Do not violate any of the non-disclosure obligations.
- Do not disclose any piece of information about colleagues etc.
There are many benefits of using social media in the workplace and therefore, using social media in the workplace to communicate and otherwise must be clearly defined.